Bell sought to create a multifunctional activation featuring interactive experiences and a retail zone. Welcoming and accessible to all, the activation also included relaxation areas, becoming a true gathering place for festival-goers during all three events.
THE EVENKO XM APPROACH
The Club Bell became a central activity for festivals at Parc Jean-Drapeau. A true gathering place, it featured interactive activities, a variety of drink options, relaxation areas, and a terrace elevated 40 feet above ground, offering exceptional panoramic views. With its welcoming atmosphere and prime location, the Club Bell stood out as a go-to spot for festival-goers throughout the summer.